About

Reputation is one of the main assets for the companies that provide financial and professional services because theirs success often is based on the clients’ trust. The fact of the service market development and competition and clients’ exactingness raise, companies have to react fast and effectively to the changes in informational space, they must adapt to the new demands of the market always maintaining their clients’ confidence owing to permanently strong reputation.

Creating and maintaining reputation requires the highest level of professionalism, special knowledge and fundamental understanding of the market. Our specialists combine local experience and Weber Shandwick global network international experience in reputation management for banks, investment, law and insurance companies, advertising, consulting and development agencies etc.

Being a company that works in professional services and consulting, we perfectly understand specific communication and reputation demands of our clients. In theory and practice we know all particularities of partnership management model and company positioning, clients and experts relations, importance of corporate identity and internal communication etc.

We have experience in providing PR for professional and financial services to international and local companies that’s why our special services consider specificity of their business and market.

Communications consulting: 

• Corporate positioning (audit and corporate identity development);
• В2В communications (opinion leaders’ and partners’ audit, branch initiatives);
• Communication strategy development, implementation and evaluation, strategic consultancy (tuning communication strategies with business and marketing strategies);
• Issues Management (anticrisis platforms development, prevention programs; crisis management);
• Internal communications (internal audit, internal communication streams tuning); 
• Top-management personal PR (speakers pyramid, media and presentation trainings, publicity programs).

Special PR campaigns:

• PR for finance and services;
• CSR programs development, evaluation and implementation;
• M&A PR support;
• Investor relations; 
• Change management programs (structural and staff changes communication support).

Media relations:

• Generating and maintaining loyal journalists’ pool;
• Reputation management;
• (In)Formal media events management.

Research and analysis:

• Media-analysis and Media-audit;
• Communication audit;
• Reputation audit.

Special events:

• Special corporate events PR support (presentations, seminars, conferences, round tables etc.).