PRP in Ukraine
Corporate & Financial communications Practice
PR for Finance and Services Practice
Technology Practice
Brand PR Practice
Communications Research Department

About

Deep understanding of technology market, professional expertise of companies’ needs and ability to efficiently achieve specified goals is what our Clients expect from us. And this is what PRP Ukraine Technology practice is noted for.

We are valued for our ability to find original, funky and efficient solutions to very different tasks put by a Client: from organization of events on a national scale to personal image audit and to corporate blogs launch.

And who implements these projects? It’s certainly people – the team that is our most valuable asset. Each member of our team is an outstanding personality and true professional in certain fields. But there’s one thing that consolidates all of us – and that’s passion for modern technologies. This is what inspires us to search for new opportunities in solving our Clients’ tasks, to introduce innovative methods and technologies, and to use the most up-to-date tools. A good helping hand in this is the experience of our colleagues from Weber Shandwick network, for whom technology practice is historically the flagship for innovations and strong traditions of professional PR services.

Our Clients entrust us with the most valuable thing – their reputation, and we justify this confidence!

We practice individual approach to the needs of each Client and offer services with consideration of their specific character.

Corporate communications and consulting:

  • Communication strategies developemtn;
  • Top management positioning (building speaker hierarchy, communication trainings, Opinion leader programs, blogging, etc);
  • Crisis management (anti-crisis platforms development, crisis responsiveness);
  • Internal communications (including internal communication audits and development of internal communication channels);
  • Development and implementation of corporate social responsibility programs (CSR).

Media relations:

  • Establishing and maintaining loyal attitude from journalists; 
  •  Establishing strategic relations with national and regional journalists;
  • Media coverage management;
  • Organization of formal and informal press events.

Brand communication:

  • Brand PR (informational and educational campaigns, product launches, contests and special event organization, etc);
  • Test&Try programs;
  • Product crisis management;
  • Development and implementation of integrated campaigns (PR&ATL&BTL).

B2B communications:

  • Positioning of company / specialists as leaders / leading experts in a field;
  • В2В events organization;
  • Development of sponsorship, partnership and branch initiatives;
  • Development of corporate materials.

Researching and analysis of company’s position in information field: 

  • Monitoring and analysis of company’s and competitors’ activity coverage in target media;
  • Media audit;
  • Communication audit;
  • Reputation audit (including personal image research).

Team

  • Julia Gumenyak

    Julia Gumenyak

    Account Director, Technology Practice Head

    +38 (044) 495-29-60

Contacts

  • Creative
  • Kvazar Micro
  • Philips
  • Ukrainian Telesystems

Projects

Microsoft

Child Safety Online

On-landia: safe web-country

EMC

Opening EMC office in Ukraine

 

Microsoft

Launch of Vista, Office, Exchange in Ukraine

 

Canon

Canon updated product lineup presentation

Microsoft

Imagine Cup 2008

Imagine Cup 2008 PR support

 

Microsoft

Best CIO Contest 2008

Best CIO Contest 2008